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Debra Rosenfeld, Career Coach

Networking is More Effective and Fun When You Focus on Others

1/20/2015

2 Comments

 
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Focusing on others is part of making beautiful music
Networking is a key part of a job search, but it can quickly begin to feel like a chore, even for extroverts. That’s because networking is a process and the only way to benefit from a process is to be fully present and let go of your expectations of an outcome.

Now, you’re probably thinking, “What is she talking about? I need a job ASAP. It’s the only reason I’m networking!”

The problem with this outcome-oriented thinking is that it doesn’t work with a process such as networking, because networking entails building mutually beneficial relationships. And the best way to foster business relationships is the same way you develop personal relationships: Focus on the other person rather than yourself.

So, here are six easy steps that make networking more effective and fun by focusing on others:

1. Listen and Be Present

One of the biggest mistakes job seekers make is not listening. Not long ago, I was at an event where I networked with a man who talked nonstop about himself for 10 minutes. He didn’t try to get to know me; he only asked questions to get free career advice. I knew that his lack of listening skills would hamper his job search.

The next time you're networking, listen
carefully to the person you’re chatting with, whether or not he can help you with your job search. Instead of worrying about what he can do for you, simply be present, and hear what he has to say. You’ll notice how relaxing it is to turn your attention away from yourself and focus on the other person.

After your networking partner finishes talking, use active listening
to reflect back what you heard.

2. Ask a Question to Learn More

After your partner introduces herself, ask her a meaningful question to learn more about her job search and career goals, such as:

“What do you enjoy most about your line of work?”
“What type of company do you see yourself joining next?”
“What do you hope to accomplish at this networking event?”
“What types of job-search activities have you found to be most effective?”
“Where types of challenges do you need help overcoming in your job search?”

These types of questions show her that you're interested in knowing more about her, and they also help you learn what you have in common with each other.

3. Be Generous

If you can help your networking partner in any way, offer to do so. For example, if you know someone who works at your partner's top targeted company, offer to introduce them to each other.

If you’re not sure how you can help, say, “I’m wondering how I can help you in your job search,” or ask, “What types of challenges are you experiencing in your job search that you can use help with?”

You'll be surprised how good it feels
 to help a fellow job seeker, and your partner will appreciate your efforts.

4. Follow Up Immediately

Networking rule number one is that when you offer to do something for someone, do it right away. If you told your partner that you would forward his resume to your manager, for example, do it as soon as you receive the resume. Not only is this good networking etiquette but it also demonstrates your sincerity and integrity.

Fast followup also includes checking your LinkedIn account at least once a day and accepting invitations to connect right away.

5. Thank Everyone

If your networking partner tries to help you, whether or not it aids your job search, thank her. It's surprising how often the people I offer to assist (by forwarding job postings or other leads) don’t acknowledge my efforts at all. Remember that you're thanking them for their generosity, and be flattered that they're keeping you in mind.

6. Be Open to Making Friends

One of the side benefits of networking is that it can be a great way to make friends. I've made several close pals through networking, supporting each other through our job searches and remaining friends afterward. Your unemployment will be temporary, but your friends will be there for you for a long time.

Focus on Others at Your Next Networking Event

The next time you network, practice focusing on your networking partner rather than yourself. You’ll feel less stressed and more at ease, and networking won't seem like a chore. You’ll be doing something beneficial for someone else, and that will make you feel good, too. And when you land that job, it will be that much sweeter for having enjoyed the process of getting there.








2 Comments
Kevin Knauss link
1/20/2015 11:08:33 pm

Great perspective. Reciprocity is the mechanism with which networking creates the most results. The tough part can be finding the right people to reciprocate and network with.

Reply
Debra Rosenfeld link
1/29/2015 12:34:05 pm

That's a great point about finding the right people to network with, Kevin.

Start with people who reach out to you. For example, if you had a good conversation with someone you met at an event, and he asks to connect with you on LinkedIn, accept the invitation and respond by asking if he would like to chat for a bit about how you may be able to help each other with your career goals. If he agrees, follow up with a phone call in the next day or two.

The point of networking is to build mutually beneficial relationships, and when someone reaches out to you, he is opening the door for you to explore further whether you can help each other.



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    Debra Rosenfeld, MA, LMFT
    Career Coach
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